Minecraft players can eat their Creepers
Kellogg's Minecraft Creeper Crunch Cereal will be available for a limited time beginning in August.
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With a global audience of over 126MM players per month, Minecraft is bringing the creative, adventurous spirit of its wildly popular game to another platform — cereal! Introducing Kellogg’s Minecraft Creeper Crunch Cereal; a tasty, cinnamon-flavored cereal featuring green square-shaped “Creeper Bit” marshmallows that delivers the vibrant world of Minecraft.
Kellogg’s Minecraft Creeper Crunch Cereal extends a delicious experience beyond the breakfast table! Inside every box is a code that unlocks one of ten in-game clothing items, allowing Minecraft’s users to customize their characters head-to-toe with cloaks, jackets and more!1 Typically only available through purchase, these clothing items offer players a fun way to personalize their characters’ unique style in-game – exciting for any gamer!