The Sims 4 now in stores

The Sims 4 gives players the power to create Sims filled with personality and discover a new way to play with life, where every decision opens up an ever-evolving world of meaningful possibilities.

"Every Sim is unique in The Sims 4, your own individual creations that come to life with big personalities and endless possibilities," said Rachel Franklin, Executive Producer for The Sims 4. "Who they are on the inside changes the way you play. Your Sims embody the traits and aspirations you give them in The Sims 4, and playing out their charming, hilarious and crazy stories has never been more fun."

In The Sims 4, the Sims are smarter, more relatable and emotionally aware. Every action is affected by who they are, what they're thinking, and how they're feeling. Players control the mind, body, and now the emotions of these new Sims, which brings their stories to life with richness and texture that has never before been possible in the franchise.

One of the fundamental tenets of The Sims experience is the ability for players to express their personal creativity - in both the Sims they create and the homes that they build for them. Create A Sim and Build Mode have been completely rebuilt to be more powerful and tactile than ever, featuring direct manipulation and drag and drop functionality. Additionally, players can now share their creations with other players directly in the game. In the all-new Gallery players can upload or download Sims, houses and individual rooms, making it easier than ever for players to populate their world.