Mission: Impossible game launched on Facebook
Paramount Pictures today announced the launch of Mission: Impossible The Game on Facebook.
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Mission: Impossible The Game casts players in the leading role of an underground secret agent who must assemble a team of covert agents, unlock state-of-the-art gadgets and equipment and collect classified intel through secret rendezvous in order to build an outfit ready to complete elaborate operations in exotic locales around the world. Featuring eight exciting stories, over 200 missions and set in 50 global locations, Mission: Impossible The Game truly captures the essence of what it means to be part of the Impossible Missions Force.
"Mission: Impossible The Game goes well beyond a typical social game and brings an unprecedented level of detail and authenticity," said Sam Glassenberg, CEO of Funtactix. "It allows fans of the action-packed Mission: Impossible movies to create an agent in the official M:I universe and live a life of espionage and covert operations with their real-life friends as accomplices."
"Integrating unique experiences and rewards into the Mission: Impossible game is an exciting new way for Paramount to interact with the Facebook community and build on the excitement for Mission: Impossible â€" Ghost Protocol in an organic way," said Amy Powell, President, Insurge Pictures & Paramount Digital Entertainment and Executive Vice President, Interactive Marketing for Paramount Pictures.
Through Paramount Pictures, Mission: Impossible â€" The Game players are offered an innovative new way to immerse themselves in the franchise and upcoming release of Mission: Impossible â€" Ghost Protocol within the game. In the coming weeks Mission: Impossible â€" The Game will be the preeminent location for movie fans to celebrate the upcoming movie Mission: Impossible â€" Ghost Protocol with the launch of exclusive items and giveaways that include: