MMO adds unique death penalty - watching ads

Source
Artix Entertainment
Date
7/5/2011
Summary
AdventureQuest has launched a new in-game penalty for character death - the player is forced to watch a nine second ad before respawning.

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From Artix Entertainment:

Previously, AdventureQuest Worlds players who died in-game would be faced with a grayed out screen showing their character on the ground and a nine second countdown before they could return back to life. With this new change, when a player dies, Death makes a personal appearance on the player's screen and says a witty line while showing a static ad of an Artix Entertainment-related game or item.

"For years our players scoffed at how there was no real punishment for dying in AQWorlds," said Adam Bohn, CEO/Founder of Artix Entertainment, LLC. "So we added a fate worse than death... ads!"

Currently three Artix ads are being shown. One advertises the AdventureQuest Worlds Anything-Goes Battle On Battle Card Game available in U.S. Toys R Us stores and HeroMart.com. Another ad advertises how to earn free AdventureCoins (in-game micro-currency). The third one advertises the benefits of becoming a Member.

One of the benefits of becoming a Member in AdventureQuest Worlds is the ability to turn off these Death Ads!

For more information about AdventureQuest Worlds, please visit www.AQ.com




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