Video Gaming News - October 2002
Santa Monica, CA (October 3, 2002) - Activision today announced the
details of their upcoming Tony Hawk's Ultimate Challenge tour.
"We wanted to do something to support the launch of Tony Hawk's Pro Skater 4
that was both fun and different, and what better way than to invite consumers to
take "Tony's Hawk's Ultimate Challenge" at our Backyard BBQ before the game hits
store shelves," said David Pokress, Director, Activision Global Brand
Management. "Our sponsorship of the Boom Boom HuckJam tour and our contribution
to the Tony Hawk Foundation are part of Activision's ongoing commitment to
action sports and to providing teens with safe, fun entertainment experiences,
whether they are in their homes or catching air on a vert ramp."
From Activision:
In celebration of the launch of its highly anticipated video game Tony Hawk's
Pro Skater(tm) 4, Activision, Inc. (Nasdaq: ATVI) is inviting skateboarding and
gaming fans to the "Tony Hawk's Ultimate Challenge" Backyard BBQ where they can
fuel up on free food, check out cool music and demo the new Tony Hawk's Pro
Skater 4 video game at select Boom Boom HuckJam Arena Tour 2002 stops across the
United States.
Beginning on October 9, Activision will offer consumers the "ultimate
challenge" to see if they have what it takes to turn pro by testing their skills
with Tony Hawk's Pro Skater 4 for the PlayStation®2 computer entertainment
system. During a sample run, gamers can try to conquer several different goals
as they skate through a college campus doing spine transfers, skitching behind
cars and racking up massive combos.
Activision will donate $5 to the Tony Hawk Foundation for every player who
tests out the game at the Backyard BBQ in the two hours preceding the
high-flying action of the Boom Boom HuckJam extravaganza. The funding will be
used to assist the foundation's efforts to finance and promote public
skateboarding parks in low-income areas nationwide.
Consumers can take the "Tony Hawk's Ultimate Challenge" and picnic with their
family and friends at the following venues during the Boom Boom HuckJam Arena
Tour 2002 or log onto www.activisionO2.com for additional information:
10/9 Portland, OR - Rose Garden
10/10 Tacoma, WA - Tacoma Dome
10/12 San Jose, CA - Compaq Center
10/13 Sacramento, CA - ARCO Arena
10/17 Oklahoma City, OK - Ford Arena
10/19 Dallas, TX - Reunion Arena
10/20 San Antonio, TX - Alamodome
10/24 San Diego, CA - Sports Arena
10/26 Anaheim, CA - Arrowhead Pond
10/30 Denver, CO - Pepsi Center
11/2 Chicago, IL - United Center
11/7 East Rutherford, NJ - Continental Arena
11/9 Uniondale, NY - Nassau Coliseum
11/11 Philadelphia, PA - First Union Center
The sequel to the #1 action sports video game in 2001, Tony Hawk's Pro Skater
4 let's players skate as renowned skateboarder Tony Hawk and 13 other athletes
as they work their way from amateur to pro choosing goals and building their
skills. The game's new free-roaming career mode allows players to earn respect
and pro status by conquering a skater-specific Pro Challenge based on each
skater's personal history. Additionally, Tony Hawk's Pro Skater 4 for the
PlayStation 2 entertainment console system includes all new online features
allowing up to eight players from anywhere in the world to challenge each other
in new multiplayer modes like Goal Attack and Capture the Flag.
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