Video Gaming News - July 2004
Redmond, WA (July 16, 2004) - Microsoft Game Studios and Bungie
Studios today announced a movie-style promotional campaign for the launch of the
most anticipated game this year, Halo 2.
From Microsoft:
Beginning today and continuing through August, a Halo 2 theatrical trailer
will be shown in more than 1500 Loews Cineplex Entertainment movie screens in
the U.S. before many of the hottest films of the summer; including Spider-Man 2,
The Village, King Arthur, I Robot, Catwoman and Alien vs. Predator. The trailer
sets the stage for Master Chief's arrival on Earth to stop Covenant forces from
destroying all mankind. Halo 2 lands on store shelves on November 9; but gamers
can reserve their copy now, as a special limited edition copy of Halo 2 is
currently available for pre-order at most retailers.
The cinematic Halo 2 trailer was created by The Ant Farm, the Hollywood company
renowned for their work on trailers for blockbuster films such as The Lord of
the Rings, Spider-Man 2, Shrek, Kill Bill and the Harry Potter series.
Pushing the Xbox hardware to its very limits, Halo 2 will expand on everything
that made the original game great, plus add a wealth of technological and
gameplay advances. Significantly improved graphics, enhanced artificial
intelligence (AI), an advanced real-time lighting engine and destructible
interactive environments are just a small part of Halo 2’s evolution of design
and technology. Every improvement in Halo 2 is designed to take gameplay to a
new level -- and in the end, to tell a more compelling story.
Utilizing Xbox Live to redefine online play, Halo 2 delivers superior online
multiplayer capabilities. Whether playing with a clan on a new multiplayer map,
boarding a friend's Warthog, watching a game replay or checking player stats,
Halo 2 will bring the social experience to a higher level via Xbox Live. For
more information about Halo 2 is available at
www.halo2.com.
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