Video Gaming News - June 2005
Edison, NJ (June 8, 2005) - Majesco today announced that it will
launch its Race to Save Humanity million dollar play-and-win contest tomorrow at
8pm EST/5pm PST exclusively on Xbox Live.
From Majesco:
Made possible through Xbox Live, the contest offers eligible consumers who
find hidden ‘A’ icons within the game, the ability to win hundreds of weekly
prizes and one grand prize of $1,000,000. The contest applies to the first
500,000 Xbox copies of Advent Rising and consumers shouldn’t wait as many retail
outlets are sold out of the game.
Leading video game consumer magazine, GamePro, gave Advent Rising a 4.5 out
of 5, earning the magazine’s coveted “Editor’s Choice” award. GamePro said,
“This game makes you believe all the lip-service rhetoric about video games
maturing into a genuine art form, because it puts its effort where its mouth
is.”
“Initial consumer response and buzz surrounding Advent Rising has been
impressive and we expect it to continue as we roll out our extensive marketing
and promotional campaigns,” said Ken Gold, vice president of Marketing for
Majesco. “We are excited to team with Microsoft on such an innovative promotion
in which we watch gamers compete to become a millionaire and win tons of other
great prizes via Xbox Live.”
$1,000,000 – And How to Get It
The contest commences tomorrow and is limited to the first 500,000 copies of
the game sold. Consumers who purchase specially marked packages of Advent Rising
will receive a free, two-month subscription to Xbox Live to participate in the
contest, or they may use their existing account. Then, once a week for six
weeks, an “Easter egg” in the form of the letter ‘A’ will be downloaded via Xbox
Live and hidden within a level of the game. Majesco will publish clues on the
contest website and distribute to the media as to which level the icon resides
in and then the race is on. [Note: week #1 clue listed below]
Once the egg is found, consumers will be given a code and prompted to log
into the contest website using their Xbox Live Gamer Tag. The first person to do
so is that week’s winner. The contest is open only to US and Canadian residents
(void in MD, VT and in Quebec) who are 13 years or older. The contest ends
August 15, 2005. Complete contest rules can be found online at
www.adventtrilogy.com/contest.
Hundreds of Weekly Prizes
- Over the course of six weeks, players can also compete for cash and
prizes, with one Grand Prize winner receiving a $1,000,000 annuity, payable in
twenty equal installments of $50,000 each. Hundreds of great prizes include:
- Six weeks of cash prizes totaling $10k, $20k, $30k, $40k, $50k, and in the
final week, the Grand Prize of $1,000,000;
- 12-month Xbox Live subscription cards from Microsoft;
- SoBe refrigerator and a one-year supply of SoBe drinks;
- SoBe guitars, golf bags, MP3 players, and more;
- Advent Rising strategy guides from Brady Games;
- Officially licensed Xbox controllers from Radica.
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