Video Gaming News - March 2004
Carlsbad, CA (March 3, 2004) - Sammy Studios today announced a video
game based on the Fox Television Studios police show The Shield.
From Sammy Studio:
The Emmy and Golden Globe winning series has become one of the most talked
about shows on television. The always gritty, often trailblazing series follows
hard-nosed police detective Vic Mackey and his special unit Strike Team.
Assigned to the toughest criminal syndicates, Vic and the Strike Team define a
new form of policing on THE SHIELD, forming a virtual bulwark against what they
perceive as civil degradation in Farmington. To create an authentic video game
experience based on the show, Sammy Studios is working closely with Fox
Television Studios and the show's creators. THE SHIELD video game is being
developed by Point Of View, Inc., and is slated for release on home consoles in
Spring 2005. This game is not yet rated.
"The Shield is that rare television show that doesn't just break boundaries,
it creates new ones," said Tim Pivnicny, senior VP of sales and marketing, Sammy
Studios, Inc. "We intend to do the same with the game, bringing new gameplay
mechanics to create the first truly gritty police action game, and enlisting the
show's creators for production value on par with that of the award-winning
series."
For the video game, Sammy Studios and Point Of View are capturing the look,
feel, and authenticity of THE SHIELD television series in a 3rd-person action
game. Never-before-seen gameplay elements will create the first true-to-life
police action game, and moments taken directly from the series will immerse
players in the disturbing Farmington underworld now recognized by millions as
Vic Mackey's universe. Players will control Vic in a living, breathing
Farmington, engaging in perilous assignments ranging from busting crack dens to
thwarting bank robberies. Much like the series, Vic and the Strike Team will
delve into the grayest areas of the law, fighting a war on crime where the ends
justify the means. In addition to the raw action that undergirds the gameplay,
players will be able to employ tactics used by Vic on the show, including
intimidating suspects, employing brute force, accepting and offering bribes and
planting incriminating evidence. The game will also let players choose between
the right and wrong side of the law, with Vic walking a thin line while trying
to accomplish missions, maintain the respect of his men, keep his politically
ambitious police captain happy, pad his retirement fund and, above all, avoid
Internal Affairs.
Sammy Studios is working in cooperation with the show's creators to ensure
that the game recreates the same action and visceral emotional impact as the
show. THE SHIELD has grown tremendously in popularity in just two seasons,
enjoying a 24% growth in average viewers in the male 18-34 demographic between
season one and two. With an average of 3.3 million viewers Tuesdays at 10 PM for
season two, THE SHIELD maintained its position as the most watched original
drama series in basic cable. THE SHIELD returns to FX for its third season
beginning on Tuesday, March 9 at 10 PM ET/PT.
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