Video Gaming News - January 2005
New York, NY (January 11, 2005) - Atari today announced that Talib
Kweli will be the voice of Trane, the lead character in Marc Ecko’s Getting Up:
Contents Under Pressure.
From Atari:
The video game promises to be an homage to graffiti’s rich culture and
represents the culmination of seven years of story and character development by
fashion pioneer Marc Ecko, himself a former graffiti artist with deep ties to
the urban community.
Known for his evocative and compelling lyrics, Kweli has recently released
the critically acclaimed The Beautiful Struggle (2004) album and has toured with
renowned artists and producers such as Mos Def, Kanye West, Jay-Z and Beastie
Boys. As Trane, Kweli is providing the voice for an outcast and rebel determined
to establish his credibility in the politically oppressive city of New Radius,
but who ultimately becomes the unlikely leader of an urban revolution.
“Because a video game has a hip-hop soundtrack doesn’t automatically make it
a true representation of urban life. The urban reality is about making your
voice heard and with Getting Up: Contents Under Pressure we’re looking to
authentically capture that daily challenge in a highly engaging manner,” said
Marc Ecko, Executive Creative Director for Getting Up. “There is no better
artist to help challenge the video game status quo and personify Trane than
Talib, and we are excited to be adding his respected talent to our video game.”
The story’s “Get IN, Get UP and Get OUT” gameplay mechanic offers players a
unique combination of skills, including the sneak and street fighting abilities
needed to battle through the city’s rough streets and Get IN restricted areas;
the dexterity and agility to scale any object in order to Get UP graffiti tags
and spread the message of rebellion; and the ingenuity to evade, escape and Get
OUT.
Developed by The Collective, Getting Up: Contents Under Pressure is scheduled
for release in September 2005 for the PlayStation 2.
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