Gaming News - April 2003
Santa Monica, CA (April 8, 2003) - Activision today announced that
they are launching a new line of action games under the Call of Duty brand.
From Activision:
Activision, Inc. is taking gamer to the frontlines of combat with Call of
Duty a new umbrella brand that lets players experience the dramatic intensity of
war through the eyes of common soldiers. Set on the battlefields of the 20th
century's most monumental conflicts, the series will thrust players into
gripping, cinematic, authentic warfare. As unsung heroes, players experience the
war from the perspective of multiple characters from numerous countries, each
with varying roles and duties and who fight along side fellow soldiers in epic
battle sequences. The Call of Duty brand will support Activision's
multi-platform strategy and include both console and PC games.
The first title in the Call of Duty series is a gritty, authentic World War
II action game for the PC that is being developed by Infinity Ward, a newly
formed studio that includes 22 of the individuals who previously developed Medal
of Honor: Allied Assault. Players assume the role of different characters
from multiple sides of the Allied forces and experience the bonding and
brutality of war as they fight along side their squad mates through a variety of
missions, including battlefield assaults, search and rescue, stealth, sabotage,
vehicle chases and tank battles. Heeding the call of duty, gamers step into the
boots of a U.S. paratrooper, a British commando and a Russian infantryman as
they take on the Nazi War machine through pivotal World War II battles and
authentic military campaigns. The title is slated for release later this year
and has not yet been rated by the ESRB.
"The Call of Duty brand will deliver the most authentic, intense and
realistic battlefield experience from the perspective of multiple soldiers
battling on the frontlines," states Dusty Welch, vice president of global brand
management, Activision, Inc. "No one soldier, or even one country,
single-handedly wins wars, but rather wars are won through the collective
efforts, teamwork and bonds of everyday citizen soldiers from an alliance of
nationalities who all heed their call of duty. It's the camaraderie of common
soldiers coupled with authentic cinematic gameplay that will define the Call of
Duty series."
"We're thrilled to partner with Activision on pioneering the Call of Duty
brand," said Grant Collier, president of Infinity Ward, Inc. "Infinity Ward's
mission is to make a game that is as historically accurate and realistic as
possible, that will bring a new level of cinematic action to the genre. We are
constantly researching locales, time periods, weapons and vehicles in order to
immerse players in the harsh realities of World War II. When gamers get their
hands on Call of Duty, they will experience gripping battle sequences, ultra
realistic environments, and in-the-trenches, non-stop gameplay that will blow
them away."
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