Gaming News - March 2007
Redwood City, CA (March 6, 2007) - Electronic Arts today announced The
Sims 2 Seasons Simlish Contest, an online music competition featuring Lily
Allen.
From EA:
This groundbreaking contest invites would-be superstars to record their own
version of Lily Allen’s hit single, “Smile,” at EA’s online music community,
SingShot www.singshot.com/SimsLily.
Fans are expected to sing “Smile” in Simlish—the native language used by
characters in The Sims™games. For inspiration, contestants are encouraged to
check out Lily’s own Simlish version, which is included in The Sims™ 2 Seasons,
the latest addition to the popular video game franchise, The Sims. They also can
get feedback on their song from the SingShot community which allows users to
share their recordings with friends, rate and comment on other members’ tracks
and customize recordings with photos and videos.
Lily Allen will personally choose from among the top three ranked songs to
select the 1st and 2nd prize winners. The 1st prize winner will receive a prize
package valued at approximately $1390 and the chance to record a song in Simlish
for possible inclusion in a future The Sims™ 2 video game. “Recording ‘Smile’ in
Simlish for The Sims 2 Seasons was a fun experience!” said Allen, offering up
some advice to entrants, “Singing in Simlish encourages you to be creative and
to indulge your sense of humor—two things I love doing in my music."
Additionally, fans can check out a Sims-animated video for Lily Allen’s “Smile”
by visiting sims2.com.
The winner would become part of an exclusive circle, over the years, some of
the world’s top talent including the Pussycat Dolls, Depeche Mode and Black Eyed
Peas have recorded their hits in Simlish. “The Sims games are among the most
popular in the world, having sold more than 85 million games to date," said
Steve Schnur, EA’s Worldwide Executive of Music and Marketing. "Lily Allen is
one of the most exciting new artists we've heard in quite a while, and we're
proud of this opportunity to expose her to one of the biggest and most
enthusiastic audiences imaginable. Unique new talent deserves the ultimate
showcase, and Lily Allen and The Sims are the perfect fit."

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