"ArenaNet's fantastic work on Guild Wars has helped make NCsoft the leading online gaming publisher in the world," said Robert Garriott, CEO of NCsoft North America. "Guild Wars players continue to join in droves and stay loyal to the franchise thanks to a business model that makes for a very accessible product. We are all excited about the future of Guild Wars with the expansion ready to be released and Guild Wars 2 on the horizon."

"Four million units sold is an impressive number and demonstrates that Guild Wars is a proven franchise," said Bob McKenzie, Senior Vice President of Merchandising, GameStop Corporation. "The Guild Wars franchise delivers an outstanding gaming experience and is clearly an important part of our PC games offerings."

In advance of the release of Guild Wars: Eye of the North, ArenaNet is hosting the Sneak Peek Weekend from August 24 to August 26, during which players can explore the frigid climes and encounter the wild beasts of the Far Shiverpeaks region. To participate in the preview weekend, players must purchase the Guild Wars: Eye of the North Prerelease Bonus Pack, on sale at retailers in North America and Europe, in the Guild Wars in-game store, and at PlayNC.com.