At 3pm EST, gamers can get another glimpse at Grand Theft Auto's colorful world in HD on Xbox.com and Xbox LIVE Marketplace. While online you can also check out the first two trailers, screen shots, and a preview of the “Grand Theft Auto IV” Marketplace theme.

“Grand Theft Auto IV” is the next chapter of the award winning “Grand Theft Auto” franchise from Rockstar Games and will be coming to the Xbox 360 on day one. In addition to online multiplayer, a first for the series, gamers will experience hours of additional gameplay with two downloadable episodes exclusively available on Xbox LIVE following the release of the game. Focused on the story of Eastern European immigrant Niko Bellic, “Grand Theft Auto IV” takes players back to Liberty City and promises a cinematic story told like only Rockstar can, an extremely vast and detailed world to explore and gameplay like the series has never seen before.